Jumeirah revamps members' rewards experience

Jumeirah revamps members' rewards experience
Jumeirah Sirius has teamed up with Loylogic to deliver a new rewards experience for its members.
Published: 20 March 2017 - 2:18 a.m.
By: Diane Fermin Roeder

Jumeirah Sirius, Jumeirah Hotels and Resorts' recognition and rewards programme, and Loylogic, the global provider of e-commerce and e-payment solutions for loyalty programmes, have linked up to design and deliver a new rewards solution for Jumeirah Sirius' global membership base.

The new reward experience is expected to go live by mid-2017.

Jumeirah Group / Jumeirah Hotels & Resorts brand loyalty director Vicky Elliott declared: "It is important for Jumeirah Sirius to continue to provide its members with valued options when exchanging their points for rewards, wherever they may be in the world. The partnership with Loylogic, and working with their reward platform takes us a big step closer to being able to deliver an extensive and exciting solution for our members."

"We are thrilled to enter this new partnership and work with Jumeirah on the design and implementation of their new reward solution for Jumeirah Sirius members. Jumeirah created Jumeirah Sirius as a best-in-class loyalty programme and we look forward to supporting their growth strategies with our innovative e-commerce and e-payment solutions and our expertise in the loyalty industry." said Loylogic head of regional partnerships Middle East Awny Al Afghany.

The new solution will enable Jumeirah Sirius members worldwide to exchange their reward points for travel and jewelry accessories, fashion, electronics and many more. Jumeirah Sirius was created to reward guests for spending at any Jumeirah property or outlet.



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