Deluxe will headline IBC with Deluxe One cloud based solution

Deluxe will headline IBC with Deluxe One cloud based solution
Published: 28 August 2018 - 5:29 a.m.
By: Digital Studio Middle East Staff

Deluxe today announced that its presence at IBC2018 will mark the international debut of Deluxe One, a new cloud solution that addresses today’s complex content creation and delivery workflows.

Trusted by the largest Hollywood studios, programmers and distributors for important and complex projects, Deluxe’s post-production and distribution services ensure that content reaches from lens to living room across the world. Deluxe One, virtualizes these services in the cloud, giving customers the opportunity to leverage these powerful solutions, regardless of workflow, to maximize the value of their content.

“The response to the Deluxe One launch in the spring was incredibly positive and we’re excited to introduce it to a broader audience,” said Andy Shenkler, chief product officer for Deluxe. “The global nature of content today has our customers grappling with more titles, formats, and languages than ever before, making the content supply chain the most complex it has ever been. Deluxe One simplifies this process, making it easier and faster to get quality content to audiences all over the world.”

Deluxe One provides a unified platform for customers to manage their content from creation to delivery all in one place, said the company in a statement. In contrast to traditional closed-silo solutions, Deluxe One is designed to be open, allowing for integration with third-party solutions for improved collaboration.

Built on a micro-services architecture with open APIs, customers can choose the services they need –– from content acquisition and title and asset management, to localization, distribution, and OTT playout – thus unifying a traditionally fragmented media supply chain and giving customers control and visibility into their workflows.With customers’ assets and data connected in the cloud, Deluxe One accelerates workflows by automating tasks to reduce hand-offs or errors, and speed up project turnaround. The streamlined process means productions can get to more screens, more markets, and more viewers, without added time and expense.


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