MBC Group and Fox Networks have signed a strategic deal to carry Fox's content on MBC's Shahid Plus subscription streaming platform.
Shahid Plus, a subsidiary of MBC Group, has announced the signing of a strategic agreement with Fox Networks Group MENA to bring the new Fox Plus streaming service on the Shahid Plus platform. The three -year agreement aims to enrich the content offering of Shahid Plus, presenting more international content to its loyal audiences.
Building on the success of its AVOD streaming platform Shahid, MBC launched an SVOD service, Shahid Plus, in 2014. In the fast-growing MENA streaming video market, MBC is looking to be a leading player with its Shahid AVOD service and add new subscribers to the Shahid Plus SVoD service. Partnerships such as this which expand the content offering and make the service more appealing to viewers are seen as key to the growing the subscriber base.
Sam Barnett, CEO of MBC Group, said about the agreement: "The Arabic-speaking content we present through Shahid Plus is unique and revolutionary across the region, something we have always been proud of. We’re incredibly excited to be collaborating with Fox Networks Group MENA to add thousands of hours of high-quality global content, consisting of series and award-winning National Geographic documentaries. This new agreement carries high ambitions and promising prospects befitting to our Shahid Plus audiences to whom we always promise more.”
With this agreement, Shahid Plus adds thousands of hours of TV content, curated from Fox's vast library to meet various preferences. Shahid Plus which already has the largest library of Arabic films, series and exclusive shows, will now be able to stream international content from Fox Plus, featuring some of the world’s most successful dramas, documentaries and other show genres, as well as popular and top-rated films.
Sanjay Raina, General Manager and Senior Vice-President of FNG commented on the partnership: “With the launch of Fox Plus, viewers will be spoilt for choice, with a width of quality content that they don’t get anywhere else. They will have access to thousands of hours of award-winning global TV dramas and movies, fascinating National Geographic documentaries, travel and exploration as well as trendsetting lifestyle shows and even Baby TV.”
Raina added: “We are very proud of FNG’s partnership with MBC. It’s the coming together of a global content leader and the largest international network in the region with the biggest media house in the Arab world,” he added. “By bringing Fox Plus onto Shahid Plus, we are offering millions of viewers across MENA the content of their choice, at a place, time and device of their choosing. Ours is not only a high potential partnership that has exciting innovation and growth opportunities; it is one that is shaping the future of the Arab media landscape.”