Go Green Oman approached Karen Pissarra of Design K to lead the design, space planning, fit-out drawings and lighting plan for their store concept.
The result is a contemporary, clean and white store that makes ample use of natural lighting alongside green plants and natural wood.
It's also the region's first-ever packaging-free store, and so Design K was focused on the way in which customers would navigate with ease around what was a new concept for them.
Additional specialist aspects included a number of wall units that were to incorporate gravity and scoop bins, a method by which customers placed groceries into reusable containers.
A combination of natural white oak wood veneer, ample greenery, seamless grey flooring finish and exposed ceiling with thoughtfully selected accessories created a natural, light-filled Scandanavian-style space using visual storytelling that guides customers through the new concept store in an organic way.
Pissarra says: “I strive to bring a sense of delight and peace through design to all of my projects, and Go Green Oman presented the perfect opportunity to instil this belief. We’re very proud of the outcome, having developed a design that truly emphasizes and tells the story of the store’s commitment to the environment."