London-based Small Luxury Hotels of the World, has appointed a new chief executive, Jean-François Ferre, who will takeover from current CEO Filip Boyen in September. He will be based at the company’s London headquarters.
He previously served as the CEO of Relais & Châteaux, an association of more than 560 landmark hotels and restaurants operated by independent innkeepers, chefs and owners, for six years and left the company in March 2018.
Jérôme Tourbier, president of the advisory board of directors at Small Luxury Hotels of the World, said: “I am very pleased to welcome Jean-François Ferret as CEO. His experience and talent will enable the organisation to take another step forward in developing the activities of our hotel members and to grow the SLH brand internationally. His knowledge and expertise within the travel, hospitality, luxury and technology industries are key assets needed within the fast changing and developing global landscape”