Global hotel firm Intercontinental Hotel Group (IHG) has officially opened its latest hotel brand voco in Dubai.
Signed at the end of last year, the unveiling of the hotel on Sheikh Zayed road marks the first voco in the Middle East.
Voco is inspired by Latin terminology, such as ‘invite’ and ‘come together’, and focuses on the informality and charm of an individual hotel.
IHG said they strategically located voco Dubai on Sheikh Zayed Road as it is just 8km from Dubai International Airport, as well as being close to the World Trade Centre.
IHG added that voco Dubai was the perfect destination given its proximity to attractions such as Dubai Mall and the Burj Khalifa.
At voco, Dubai guests can take advantage of multiple facilities such as an outdoor swimming pool, a gymnasium and the award-winning Spa Zen. In addition, guests can enjoy a variety of cuisines including Lebanese, French and Indian.
Corporate guests can also take advantage of a practical workspace and four floors dedicated to meetings and events.
IHG also revealed that voco will extend across the Middle East later this year, with an opening in Al Khobar.