Etihad Airways has launched the ‘Etihad Senior Emiratis Basma Programme’, which offers UAE nationals over the age of 60 exclusive benefits when flying with the airline.
This programme was launched after the airline signed an MOU with the Ministry of Community Development. In addition to that, Etihad Airways also signed an agreement with Abu Dhabi Airports to provide members added benefits from the airport.
Members of the programme will be able to access ‘Silver status’ with the airline’s loyalty programme — Etihad Guest. Members will also receive discounts on tickets, when booked through Etihad’s retail offices.
Speaking about the significance of this programme, Her Excellency Hessa Bint Essa Buhumaid, Minister of Community Development said: “The MoU between the Ministry of Community Development and Etihad Airways enhances the Ministry’s vision of supporting senior Emiratis and giving them more facilities to enrich their lives and reward their service and dedication to the nation. The national policy for senior Emiratis aims to raise their quality of life and to provide them with exclusive benefits and discounts.”
Senior Emiratis will also receive a “25 per cent bonus guest miles, discounts on upgrades using miles at the airport, alongside priority check-in at Abu Dhabi International Airport. They will also be entitled to an additional baggage allowance, depending on the class of travel”.
Tony Douglas, Group Chief Executive Officer, Etihad Aviation Group, said: “Etihad Airways truly values the contribution of the UAE’s senior citizens to our society. It is with great pride that Etihad is the first airline in the region to offer such benefits, which will be expanded over the coming years.”
Guests within the programme will also be offered a 10 per cent discount at Abu Dhabi Duty Free, in addition to a three-day airport parking at Abu Dhabi International Airport. Senior citizens can also take advantage of an upgraded travel experience including entry to the airport’s Al Reem Lounge, where guests can enjoy complimentary food and beverages and an exclusive space to relax.