It’s estimated that AI could bring in more than US$320 billion to the Middle Eastern economy by 2030, equating to 11% of its GDP by that time. The UAE alone plans to have AI contribute almost 14% of its GDP by 2030.
A session at the Hospitality Industry Technology Exposition and Conference (HITEC) revealed how this technology will impact hospitality in the region.
Senior management from hospitality discussed how the new technology is currently helping the industry and how it will move forward.
Moderated by Amlan Ghose, managing director of Prologic, the ‘Business Intelligence through AI and Robotics’ panel brought together HITEC Dubai’s Advisory Council chairperson Laurent A. Voivenel, senior vice president, operations and development for the Middle East, Africa and India for Swiss-Belhotel International, Tarek M. Daouk, CEO of Smartotels, and Mahmoud Kamal, CIO of Al Habtoor Hospitality.
Voivenel explained that “Artificial Intelligence is playing an increasingly important role in the hotel industry mainly because of its ability to carry out traditionally human functions at any time of the day.”
He explained that AI is highly effective for handling direct messaging and online chat services with customers, as well as data analysis. He did however stress the technology is still in its infancy and must develop further.
Looking to the future, he put forth that “The future world of AI and RPA will most likely have much greater impact than we can anticipate today. One of the key benefits that AI brings is the ‘always operational organisation’ by empowering automation.”
Answering whether automation and robotics will hinder human employment, Viovenel claimed that “while robots and algorithms will improve the productivity and efficiency of existing jobs, they will also create a number of new ones in the future.”