HTMi Switzerland Dubai introduces Emirati-centric hospitality programme

Published: 8 October 2019 - 11 a.m.
By: Claudia De Brito
The Hotel and Tourism Management Institute (HTMi) Switzerland Dubai has recently launched a pioneering programme, Sufara’a Al Dhyafa. The diploma in Hospitality Operations Management encourages Emiratis to become managers and leaders in the hospitality industry through the well-rounded programme.

Sufara’a Al Dhyafa programme has been developed in collaboration with the Ministry of Human Resources and Emiratisation, and actively aids government objectives of Emiratisation in the private sector. Sufara’a Al Dhyafa is a 3-month intensive diploma that has been designed to propel local talent and help them build a career in the world of hospitality and service industry. The diploma consists of nine modules that spans across various sectors of hospitality management to educate students and provide them with a Swiss-certified UAE National Diploma.

HTMi Switzerland Dubai Business Director Judit Toth said: “Our training focuses on the future of hospitality in the region, teaching specific guest-experience techniques required for the evolution of the industry. In the last two years, the UAE has witnessed the opening of numerous theme parks and tourist attractions, along with continuing building projects to deliver an additional 40,000 hotel rooms in anticipation of Expo 2020. This rapid development requires numerous new roles to be created to ensure those projects succeed, highlighting the need for a highly-trained hospitality workforce."

With the vision of becoming the leading hospitality and tourism management institute in the Middle East, HTMi offers diploma programs and short courses to its students.

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