Jacobs, Simetrica collaborate to deliver social value and inclusive growth

Jacobs, Simetrica collaborate to deliver social value and inclusive growth
Delivering social value and inclusive growth with Simetrica lr Director at Simetrica Daniel Fujiwara and Jacobs Buildings and Infrastructure Europe Middle East and Africa Senior Vice President and General Manager Donald Morrison
Published: 28 October 2019 - 5 a.m.
By: Martin Menachery
Jacobs has acquired a 50% share in Simetrica, a UK-based organisation that specialises in social value measurement and wellbeing analysis. Under the new partnership, Simetrica will provide its cutting-edge expertise to increase existing capabilities and offerings in the areas of socio-economics, sustainability and environmental services.

In response to increasing client demand driven by the Public Services (Social Value) Act in the UK, the Organization for Economic Co-operation and Development's (OECD) Inclusive Growth Initiative and the United Nations Sustainable Development Goals (SDGs), Jacobs and Simetrica are developing new best practices and solutions related to social value and wellbeing principles.

"In recent years, the importance of social value measurement has grown exponentially globally," said Donald Morrison, senior vice president and general manager, buildings and infrastructure, Europe, Middle East and Africa, Jacobs.

"Our partnership with Simetrica will enable us to help our clients understand how they can transform local, city and regional decision-making – identifying innovative, inclusive and ethical investments that will drive social change, spread prosperity and meet the growing challenges facing communities."

Using Simetrica's methods, techniques and tools, investment decisions in both the public and private sectors can be re-imagined and assessed in more comprehensive and rigorous ways to maximise the value that they generate for communities and society.

"This is an exciting time for Simetrica. Over the past decade, we have made significant contributions to the methodology and uptake of social value analysis in the UK and globally," said Simetrica director Daniel Fujiwara.

"With Jacobs' investment and partnership, we can further our impact by employing our cutting-edge methods to a wider range of sectors and clients to drive change across priorities such as mobility, connectivity and placemaking, increasing their social impact and making them more sustainable."

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