Huawei busted for faking a DSLR photo as Nova 3 shot

Huawei busted for faking a DSLR photo as Nova 3 shot
Huawei caught in yet another uncomfortable pose.
Published: 21 August 2018 - 7:39 a.m.
By: David Ndichu

Huawei has been caught trying to pass off a DSLR photo as shot by its Nova 3i phone. The snafu was caught by eagle-eyed Redditor AbdullahSab3 and first reported by Android Police.

In the phone’s commercial, a character played by Egyptian actress and model Sarah Elshamy is seen applying makeup, but her partner snaps a selfie before she is done. The phone’s AI feature makes it appear as if she did not need to put on makeup in the first place.

Elshamy inadvertently let the cat out of the bag after she uploaded behind-the-scene photos from the shoot on her Instagram account. The image has since been removed.

The behind-the-scenes shot from the set posted by Elshamy on Instagram shows that a DSLR was used for the picture. In the image, the male actor reaches out with his arm, as if he was taking a selfie with a phone.

Even if Huawei hasn’t explicitly stated in the recent ad that the images were shot using a Nova 3i, the message seems to imply they were.

This is not the first time Huawei is caught misleading customers through its commercials. In 2016, Huawei was caught in a similar situation after using a DSLR to take camera samples for its P9 phones.


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