HalalGuide switches to blockchain

HalalGuide switches to blockchain
(l-r): Muhammed Arafath Executive Director of Apla and Ayrat Kasimov Founder of HalalGuide.
Published: 28 June 2018 - 6:51 a.m.
By: Mark Sutton

HalalGuide, a digital directory for users to find Halal products, services and venues, has switched its platform to Apla's proprietary blockchain technology.

The guide covers 120 countries, with over 1.5 million users. HalalGuide is available online and as iOS and Android apps.

Apla's blockchain technology brings a number of advantages to an online platform like HalalGuide. Data is stored in a distributed and decentralised manner, with complete transaction history and data audit trail. The technology blocks transactions and notifies users if data is falsified or mutated in any way, making it secure and reliable. Apla Blockchain protocol is primarily developed for building digital ecosystems and integrates all services/platforms of HalalGuide into one coherent ecosystem delivering inter-dependent services with a simplified user experience. Moreover, with transparency being a key element in Islam, the technical solution is oriented to cater to the traceability and certification of halal products.

Muhammed Arafath, Executive Director of Apla said: "The advent of modern technology at a global level accelerates unprecedented business opportunities as well as numerous challenges for the global halal industry. To address the overwhelming expansion of the Halal Industry, we are pleased to be the blockchain partner of choice to power a comprehensive global platform. HalalGuide makes the lives of practicing Muslims easier by harnessing the power of blockchain technology to address the concerns in the traceability of halal products and more. The HalalGuide team creates a useful and unique resource using modern technologies for the benefit of the global Islamic community."

Ayrat Kasimov, Founder of HalalGuide said: "The global halal economy consisting of 1.8 billion Muslims has expanded to include food, pharmaceuticals, health products, cosmetics, fashion, travel and much more. HalalGuide, therefore, serves as a bridge between businesses and the Muslim community, making it a universal ecosystem for Muslims across the world."

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