JinkoSolar Holding, one of the world's largest solar module manufacturers, recently announced that it was awarded the 2018 World Brand Award by the World Brand Forum, which is a globally well-known brand selection agency.
The World Brand Award is designed to recognise the achievements by the global top brands and to promote brands to further elevate their brand values. Brands like BMW, Samsung, Louis Vuitton and other world-renowned brands were also on this year’s list.
According to the jury, “As the world largest solar panel producer and one of the few enterprises in the industry with global operation capability, JinkoSolar has been evenly distributed its high quality products to over 90 countries, and JinkoSolar has become one of the world’s most influential Chinese iconic brands from the photovoltaic new energy industry.”
Mr. Frank Niendorf, the General Manager for JinkoSolar Europe commented during the award ceremony held in the Kensington Palace in the United Kingdom, “JinkoSolar has turned its core business into a brand building. As the grid parity is just around the corner and the solar industry is shifting from B2B to B2B2C, the branding energy has gained a new importance as the end-customers want to buy from the brand they trust and respect. Receiving the award voted not only by professional juries but also customers is the greatest honor for JinkoSolar.”
JinkoSolar (NYSE: JKS) is one of the world’s largest and foremost solar module manufacturers. JinkoSolar distributes its solar products and sells its solutions and services to a diversified international utility, commercial and residential customer base in China, the United States, Japan, Germany, the United Kingdom, Chile, South Africa, India, Mexico, Brazil, and the UAE among others.